What is the best way to display a cookie notification? Is there an ultimate cookie consent example? Does it have to be formal or can I get creative with the copy? Due to the EU cookie law expanded with the GDPR in 2018, cookie messages have been among the most discussed topics in the community of website owners for quite some time. And if you’re now looking for a way to add one to your website, you’re on the right page.
Here is how to add a cookie message to your website
- slide-ins appearing in the lower left/right corner (illustrated above)
- floating bars placed at the top or bottom of the page (illustrated below).
To quickly recreate one for your website, follow these steps:
- Log in to your Getsitecontrol dashboard
- Click +Create widget and choose Promote content.
- If you’d like to change the look of the template, you can do it on the Appearance tab: change the colors for the widget and, if necessary, its size and paddings.
- Save the widget using the Save & close button and activate it.
Now, one more detail before we finish. It’s almost equally important to notify your website visitors about cookies and to stay unobtrusive at the same time. That means you should fine-tune the cookie banner behavior settings.
So, on the Targeting tab, find the Stop to display the widget section and click the +Add condition link. Choose Submission from the dropdown list, select Stop to display forever option and click Done.
Here, the “submission” is a visitor clicking the “I agree” or “Understood” button on your cookie notification, and once they do, the banner will not be displayed anymore. Once everything is set up, you can save the widget and activate it.
What you should include to your cookie notification
This is the part where we should probably remind you this is not legal advice but rather another material provided for informational purposes, so feel free to check out European Union regulations and EU data protection rules website for additional guidelines.
With that in mind, here is what we suggest your cookie widget consists of:
- An eye-catching banner appearing at once during the first visit
- An interactive element (a button) to collect active consent from your website visitors
Cookie consent examples
What most cookie messages have in common is a brief explanation of the reason cookies are used. Some of the most frequently named reasons are the following:
- Better experience delivery
- Website traffic analysis
- Website performance optimization
It’s highly recommended to link to it from your cookie consent widget.
Note that you can place a link to another page right in the notification copy or you can set up a new page to be opened once a visitor clicks on the button. It depends on what your button text is and how you decide to obtain user’s consent.
Instead of using a plain widget, you may want to get creative with the copy and the image. And that might be a great idea because it attracts user attention and helps you create a positive experience. Here’s an example:
If you’re looking for more cookie consent examples, there is a good roundup collected by Termsfeed, a Terms and Conditions generating website. And if you’re ready to create your own cookie message, go ahead and log in to your Getsitecontrol account.