Today we’d like to talk about exit intent technology and show you how you can use it to improve your website’s conversion rate. Exit intent popups are an incredibly popular marketing tool and that’s because they are very effective. Unlike traditional popups that jump right at you as soon as you open a page, exit popups are less intrusive and do not interfere with website browsing. And they still do the job!
So, what’s an exit popup?
An exit popup is a modal window that’s shown to website visitors right before they close the page. The technology is based on mouse movement tracking and triggers the popup when the visitor’s mouse is reaching to close the tab or browser or to go to another site. You’ve probably seen these popups many times. They offer discounts or free shipping, invite you to subscribe or share the site on social media, offer free downloads or ask you to leave feedback. There are so many possible ways to use exit intent technology and today we are going to share five examples that you can easily implement on your own website using GetSiteControl tools.