15 Essential Shopify Apps for Clothing Stores

Most visitors won’t purchase immediately, and that’s okay. But you don’t have to lose them forever. Instead, convince those visitors to join your email list, so you can introduce them to your fashion brand through newsletters, nurture your relationship, and get them to convert later.

GSC (Getsitecontrol) provides tools to turn first-time visitors into repeat customers. With this app, you can grow your list, send promo emails, and build automations. From welcome emails to abandoned cart recovery workflows, you can ensure your store stays top-of-mind.

GSC’s key tools

• On-site signup forms and promo banners
• Email broadcasts
• Contact segmentation
• Email marketing automations

Pricing

Free plan

Includes all the basic features for growing a list and sending promo newsletters, adds the app branding to popups and emails.

Pro plans

Starts at $19/month for branding removal and advanced features like more custom, targeted popups and automations.

2. Judge.me – Product reviews & social proof

Social proof is essential for increasing conversions in the competitive online clothing market. With Judge.me, you can effortlessly collect and display customer reviews, complete with photos and videos, directly on your Shopify store.

Judge.me automates the review collection process, making it one of the most popular Shopify apps for clothing brands. For instance, you can put review requests on autopilot with email and SMS workflows. From there, you can showcase these reviews in visually appealing widgets, such as carousels, pop-ups, and star ratings, all fully customizable to fit your brand’s look and feel.

Key features of this app include

• Photo and Video Reviews
• Review import from other platforms
• SEO-friendly snippets

Pricing

Free plan

Unlimited review requests, SEO snippets, and carousel widgets.

Awesome plan

$15/month for advanced features like Q&A widgets, customization, and integration with 3rd-party apps (15-day free trial available).

3. Infinite Product Options – Custom product options

Customization is key in the fashion industry, and Infinite Product Options allows you to add custom options directly to your product pages by providing a variety of input fields, such as text boxes, dropdown menus, and color swatches.

This app is perfect for clothing stores offering personalized products, custom printing, or bundled add-ons. It simplifies the process of adding gift-wrapping charges, rush order fees, or even monogramming options. By using conditional logic, you can display relevant options based on customer selections, ensuring a seamless user experience.

The app’s key features include

• Diverse input fields & swatches
• Product personalization options, i.e. engraving
• AOV boost with bundles
• Conditional logic for relevant options

Pricing

Essential plan

$12.99/month with a free 14-day trial available

4. Shogun – Landing page builder

Not entirely happy with the Shopify website builder? Luckily, you’ve got other options, and Shogun is one of the best page builders available on Shopify.

This drag-and-drop design tool allows you to create stunning ecommerce pages that load quickly. It’s easy to use, even if you’re new to web design, but it’s also powerful enough for advanced designers who want to think outside the box.

And if you want to create a beautiful blog to attract more visitors, Shogun makes it easy to customize it for the look and feel of your brand.

Shogun’s key features

• Page editor for all page types
• Page A/B testing
• Content personalization

Pricing

There are three paid plans available for $39/mo, $249/mo, and $499, varying by the customization complexity. Each plan comes with a 10-day free trial.

5. SC Back in Stock Restock Alert

Managing out-of-stock products is crucial for reducing customer frustration and recovering lost sales. With SC Back in Stock: Restock Alerts, you can notify customers via email, SMS, or push notifications when their favorite products are available again — turning missed opportunities into new sales.

This app ensures your customers can easily request to be notified about a sold-out product being restocked, and are the first to know when a product is back, encouraging them to return and complete their purchase. The app is available in all EU languages.

Key features include

• Automated SMS and email notifications
• Data collection for retargeting
• Push notifications
• Custom widgets

Pricing

Free plan

Includes basic notifications and functionality, with a limit of 50 email alerts.

Paid plans

Start at $10/month and vary by the notification types and advanced features like manual alerts, custom CSS, and enhanced notification filters. Paid plans come with a 3-day free trial.

6. Smile – Loyalty & Rewards program

Acquiring new customers is important, but retaining them is the key to sustainable growth. With Smile: Loyalty & Rewards, you can build a loyalty program that turns first-time buyers into lifelong customers while encouraging repeat purchases and increasing brand loyalty.

Smile makes it easy to reward your customers for purchases, referrals, and social interactions like following your store on Instagram or TikTok. The cherry on top? Smile provides access to performance metrics from stores similar to yours, so you can see where you stand compared to others.

Here’s what you can do with Smile

• Custom loyalty program
• Social engagement rewards
• Bonus points campaigns
• Performance benchmark insights
• Referral program

Pricing

Free plan

For stores with up to 200 monthly orders, with basic feature-set and Smile branding.

Paid plans

Available at $49/month, $99/month, and $999/month; catered for advanced customization options and unlimited orders.

7. Boost AI – Search & Filter

Navigating an online store can be daunting without the right tools. With Boost AI Search & Filter, you can provide a seamless shopping experience by enabling your customers to quickly find exactly what they’re looking for.

This app combines AI-powered search with customizable filters to enhance product discovery and boost sales. On top of that, Boost AI helps you win returning customers with personalized search results and AI-powered product recommendations, tailored to your customers' intent. This Shopify app for clothing brands is a must, especially if you have a large inventory store.

Noteworthy features that Boost offers

• AI-personalized recommendations
• AI-personalized search
• Semantic search
• Personalization
• Custom product filters

Pricing

Free plan

Includes basic functionality and a limit of up to 25 products, to get started.

Paid plans

Start at $19/month, offering advanced filters, visual merchandising, and analytics tools.

8. Kiwi – Size Chart & Recommender

Sizing confusion is a leading cause of Shopify cart abandonment and returns for online clothing stores. Kiwi – Size Chart & Recommender helps you tackle this challenge by offering tailored size charts that guide customers toward their perfect fit.

Kiwi allows you to create product-specific size charts and fit recommendations powered by machine learning. Whether you sell clothing, pet collars, or snowboards, Kiwi’s flexible and customizable features ensure your customers make purchases with confidence.

Here’s what Kiwi offers

• Easy size chart import
• Size recommender
• Product or collection-based size charts
• Automatic unit conversion

Pricing

Free plan

Start with the basic features and up to two size charts with a Kiwi watermark.

Premium plans

$6.99/month, $12.49, or $24.46 per month for more size charts and advanced features like the size recommender or unlimited customizations.

9. Transcy – AI Language Translation

Expanding globally is a game-changer for online clothing stores, but language barriers and currency confusion can deter international shoppers. Transcy – AI Language Translate removes these obstacles by translating your store into multiple languages and offering real-time currency conversion, so you can cater to customers worldwide.

The app allows you to choose among several AI-powered translation tools and fine-tune the results manually if needed. Furthermore, Transcy can even translate images, so they’re shown in customers’ languages, too.

Transcy’s key features include

• Automated language translation
• Customizable language and currency switcher
• Manual translation adjustment
• Image translation

Pricing

Free plan

Get started with 1 language and 1 currency, plus basic features.

Advanced plans

Unlock premium features like image translation, advanced customization, and more with plans available at $11.90, $29.99, and $59.90.

10. EM Lookbook – Shoppable gallery

Clothing looks great on its own, but it shines even more in context. Lookbook – Shop by Gallery is the perfect Shopify app for fashion brands to showcase items through beautifully curated lifestyle galleries that inspire and engage customers.

This app lets you create shoppable image galleries and add them to any page in your clothing store. Build interactive lookbooks with product hotspots, making it easier than ever for shoppers to buy complete outfits directly from your images.

Here is what you can do with EM Lookbook

• Create shoppable lookbooks with hotspots
• Design Collage, Slideshow, Carousel, Masonry, or Grid lookbooks
• Offer direct add-to-cart from the lookbook feature
• Automatically generate product-specific galleries

Pricing

Free plan

Includes basic features and up to 1 gallery.

Pro plan

Three paid options available at $4.99, $12.99, and $29.99 vary by the number of galleries, available formats, and products in the lookbook

11. Foursixty – Shoppable Social UGC

User-generated content (UGC) is one of the most effective tools for building trust and inspiring purchases in clothing stores. With Foursixty, you can transform your Instagram, TikTok, and UGC into fully shoppable galleries, seamlessly integrating them into your Shopify store.

In addition to adding shoppable galleries to any page of your store, you can feature them in your promo newsletters, abandoned cart emails, and beyond,

Key features of this app include

• Shoppable Instagram, TikTok, and UGC galleries
• Dedicated ambassador galleries
• Email campaign integration
• Scheduling & Analytics

Pricing

Plans start at $90/month, with a free 14-day trial available for testing the app. Higher-tier plans include Reels galleries, UGC rights management, ambassador shops, and more.

12. TrackingMore – Order Tracking

TrackingMore simplifies order management by syncing with global carriers and providing real-time updates to you and your customers. With customizable tracking pages, multilingual support, and features like proactive notifications and estimated delivery dates, this app enhances customer satisfaction and reduces support tickets.

Key features

• Auto-sync with global carriers
• Real-time update on shipping details
• Upsells on tracking pages
• Automated email notifications for buyers
• Dropshipping mode to hide sensitive shipping details

Pricing

Free to install

The app is free to install and use for up to 50 shipments per month, with basic features.

Paid plans

Start at $9/month for 200 orders, with options like advanced reporting and bulk export. Pro plans ($55/month) include delivery analytics, and Enterprise plans ($219/month) offer custom integrations and priority support. Paid plans come with a 14-day free trial.

13. Gorgias – Help Desk

When visitors get stuck or confused while shopping in your store, timely support can make the difference between a lost sale and a lifelong customer. Gorgias helps you deliver exceptional support by centralizing customer interactions across platforms like Facebook, Instagram, email, live chat, SMS, and calls — all in one intuitive dashboard.

With Gorgias, you streamline your support processes, boost customer satisfaction, and even increase revenue by turning support tickets into opportunities for upselling and personalized shopping experiences.

Gorgias’ key features include

• Connection with 100+ apps
• AI-powered response automation
• Personalized campaigns
• Automated customer data insert

Pricing

Paid plans start at $10/month for 50 tickets and 3 agents. Unlimited agents are available in higher tiers starting at $60/month. There is a 7-day free trial period.

14. Triple Whale Analytics – Metrics & Attribution

Triple Whale provides an all-in-one analytics dashboard designed to help Shopify merchants make data-driven decisions. It centralizes metrics from various platforms, offers real-time insights, and supports growth with tools for attribution, ad performance, and customer analytics.

With customizable reports and AI-powered automation, Triple Whale is the ideal Shopify app for fashion brands looking to scale.

Key features

• Real-time dashboard consolidating key metrics
• Ad performance tracking across channels
• AI-powered anomaly detection and in-depth reports
• Integrations with Facebook, Google Ads, Klaviyo, TikTok, and more

Pricing

Free plan

Available for 2 users with core ad channels and historical data from up to 12 months.

Paid plans

Start at $1,290/year with access to attribution, core analytics, and integrations; advanced features and premium channels available in higher tiers.

15. Accessibly – Accessibility and Inclusivity

Accessibility is no longer optional — it's essential for ensuring your online store is inclusive and compliant with the Americans with Disabilities Act (ADA) and Web Content Accessibility Guidelines (WCAG).

With Accessibly, you can empower visitors to adjust your website to meet their needs, creating a seamless and welcoming experience for all customers. From visual enhancements like readable fonts and text-to-speech capabilities to automated fixes, Accessibly helps your store become more inclusive and user-friendly.

Key features

• Intuitive application for users
• AI-powered enhancements
• Accessibility statement template
• In-depth engagement analytics

Pricing

Paid plans

Start at $5/month for essential accessibility features; $25/month adds text-to-speech and AI enhancements; $75/month includes advanced automation and priority support. Each plan comes with a 7-day free trial.

Why use Shopify apps for your online clothing store?

When you’re launching a clothing store on Shopify, ideally, you want a theme that is tailored for clothing stores – i.e. the one that already includes features like advanced product filtering, size charts, and lookbooks. However, no single theme can cover every feature your store might need — especially as your business grows. That’s where Shopify apps come in.

From size recommendations to AI-powered search, Shopify apps expand your store’s capabilities and enhance customer experience. These tools let you tailor your store to your customers’ unique needs, helping you improve the shopping experience, increase conversions, and build customer loyalty.

To get started, focus on your top priority — whether it’s email marketing, loyalty programs, or enhancing product discovery — and explore apps that offer free trials tailored to those needs. By combining a great, high-converting Shopify theme with the right mix of apps, you can create a store that’s not only visually stunning but also highly efficient at turning visitors into buyers.